Did Bud Light Slam critics with a billboard ad?

Bud Light is now making headlines for supposedly slamming their critics with a billboard advertisement. An image of a sign that read “lol CRYBABIES” has surfaced online amid the company’s recent LGBTQ controversy. Many believed that the Anheuser Busch brand was clapping back at their haters by calling them the aforementioned phrase.

Where is the Bud Light billboard located?

In reality, the billboard reads: Netizens wrote online that the Bud Light billboard is located in Toronto. In response, Toby Sturek, the president of Branded Cities’ Canadian division told AP: “Our billboard was altered in the images that have been circulating on social media.”

Why did the Bud Light Billboard go viral?

The billboard went viral in light of Bud Light’s recent controversy that included trans influencer Dylan Mulvaney. The brand’s conservative customer base was unhappy about their collaboration with a member of the LGBTQ community, and this led to many claiming that the beer giant was going “woke.” They also called for a boycott of the brand.